Provisioning: The New Science of Used Vehicle Management and Merchandising

Presented by Dale Pollak, Founder vAuto, NADA Convention Speaker

It takes more than intuition to run a successful used car department in today’s marketplace. Top dealers have replaced instinct and all previous technologies with market-based metrics to guide their used vehicle decision-making and gain competitive advantage. In this session, vAuto founder and best-selling author Dale Pollak reveals how dealers can use new technology, tools and data streams to:

• Create a used vehicle inventory management strategy that fits your market- and meets dealership-specific sales volume and profit goals
• Know exactly what to buy, what to pay and where to find the “right” units for your inventory
• Maximize the opportunities and minimize the risks of every trade-in or auction vehicle acquisition
• Improve online merchandising ROI
• Prepare for future market volatility